Goodbyn
Co-Founder | Creative Lead
In 2008 I co-founded Goodbyn. Over the next six years, we developed a successful brand that resonated in the boutique kids market. Our brand delighted parents and their children through our bright and colorful sustainable lunch box products, utensils, drink ware and insulated lunch bags.
From informing product to developing packaging and marketing materials, the main goal was to create highly useful, ultimately desirable (and fun!) products kids and parents loved to use— the perfect sustainable solutions for food-on-the-go. We created over fifty SKUs, and thoroughly enjoyed working in and around a virtual rainbow every day.